woman at checkout having good customer satisfaction

5 Ways to Gauge Customer Experience

Foley Marketing AdvisorsCustomer Satisfaction, Retail Strategies

Customers are an asset to any company, therefore, keeping them happy is imperative for your business to survive. With this in mind, businesses must gauge customer satisfaction to better understand their experience. This will help determine areas in need of improvement and allow you to direct your attention where it is needed most. Consider the methods below for gauging customer ... Read More

two girls using a mobile phone to find out why every small business needs PPC

5 Reasons Why Every Small Business Needs PPC

Foley Marketing AdvisorsOnline advertising

The internet has given small businesses so many opportunities. However, it has given business owners more competition, making it more challenging to reach customers. At the same time, it has made it easier to promote a business and tell potential customers why they need your services or goods. Even though you need to work for more attention and more customers, ... Read More

5 Helpful Tips for Acquiring More B2B Customers

Foley Marketing AdvisorsBranding, Marketing Strategies and Tips

After recovering from the global epidemic, the economy is on the rise. The B2B market has grown more competitive and lucrative. As the trend continues over the next few years, the market will become even more competitive. As a result, the need for strong B2B customer acquisition techniques and marketing strategies to help a business stand out has never been ... Read More

B2B Field Marketing Strategies to Increase Your Revenue

Foley Marketing AdvisorsEvent Marketing

A strong business-to-business brand must be managed and expanded through field marketing. By putting into action the proper marketing strategies that complement sales objectives and target the optimal clients, B2B businesses can raise brand awareness and boost sales. In this article, you will learn more about the fundamentals of field marketing, along with the various tactics and resources used for ... Read More

What Do Marketing Professionals Need to Know About the Video Marketing Sector in 2022?

Foley Marketing AdvisorsVideo Marketing

Video marketing is one of the most important modern marketing disciplines, so it is vital that marketing professionals are able to manage it properly. There are many types of video content that can be produced. Marketing professionals need to make sure that they are able to deliver videos that are relevant to their brands. Here are some of the things ... Read More

two women and one man looking at laptop

The 6 Best Marketing Tips For Your Business

Foley Marketing AdvisorsMarketing Strategies and Tips

Are you looking for ways to improve the marketing strategy for your company? Whether you’re just starting out or you’ve been in business for a while, you should always be finding new ways to promote your brand and stay one step ahead of the competition. From developing a strong brand to using social media effectively, read on for the six ... Read More

7 Marketing Research Methods You Should Know

Foley Marketing AdvisorsMarket Research

What’s the one factor that sets competitive and thriving businesses apart from brand new ventures that seem to have not lasted long enough? The answer is curiosity: Curiosity is what motivates people. Curiosity about how buying preferences have changed over time. A genuine and relentless pursuit for new knowledge and an open mind that welcomes brand new possibilities in marketing ... Read More

How Does AI Detect Fake Bad Reviews?

Foley Marketing AdvisorsOnline Reviews

In today’s global market, competition is so high that companies have a hard time winning over customers. For many, it’s easier to attract new customers than it is to keep existing ones. However, the irony is that it’s more economical to keep existing customers than to acquire new ones. But even then, these businesses still need to acquire more customers; ... Read More

man at desk surprised holding clock

4 Mistakes When Trying to Boost a Marketing Team’s Productivity

Foley Marketing AdvisorsProject Management

The well-known fact is that a well-staffed marketing team that works efficiently together can drive growth profitability and your brand image. But securing a high level of productivity and collaboration within your marketing department when you run a hybrid workplace can be tricky. You want your hybrid marketing team to remain highly productive and maintain seamless communication between your remote ... Read More

Top 4 Reasons to Incorporate Video Into Your Marketing Strategy

Foley Marketing AdvisorsMarketing Strategies and Tips, Video Marketing

Introduction Video is one of the most effective means of communicating information and has become a vital part of every marketing strategy. Video can be found on all social media platforms and account for driving over 80% of consumer internet traffic. Video marketing has shown to be 1200% more effective than texts and pictures combined to generate shares. While making ... Read More



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