blog image

50 Website Optimization Strategies to Grow Your Business

Foley Marketing AdvisorsMarketing Strategies and Tips, SEO, Website Traffic

Website optimization is the process of improving and making changes to your business’s website so it will appear more frequently in search engine results, increase leads and/or sales and overall improve your SEO. Often times, your business’s website is the first thing a potential lead sees when researching your company, so it’s essential that you make a good first impression ... Read More

CBD and cannabis

Marketing Tips to Grow Your CBD and/or Cannabis Business (Part 2)

Foley Marketing AdvisorsMarketing Strategies and Tips, Sales Promotion

We hope you enjoyed part 1 of our blog series on marketing your CBD and/or cannabis business and now are ready for part 2! With the industry attracting a lot of attention, it’s critical as a CBD and/or cannabis business you carefully and accurately promote all the benefits that your product(s) can achieve, such as relief from anxiety, pain, depression, ... Read More

Marketing Tips to Grow Your CBD and/or Cannabis Business (Part 1)

Foley Marketing AdvisorsMarketing Strategies and Tips, Sales Promotion

The CBD and cannabis industry is booming and the demand for the products are on the rise. It’s critical as a CBD and cannabis business you carefully and accurately promote the many health benefits that your product(s) can achieve, such as relief from anxiety, pain, depression, menopause symptoms, stress, etc… Below we’ve outlined strategies in the first of our two-part ... Read More

Blog Image

How To Use Instagram Stories to Boost Your Engagement

Foley Marketing AdvisorsSocial Media

Effectively utilizing social media is an excellent way for you to market your business. Keeping up with new methods to reach customers is essential to your business’s success and can make all the difference in reaching potential customers. One great way to do this is to utilize the “Stories” feature built into Instagram. This particular feature has increased in popularity ... Read More

Top 15 Strategies to Help Increase your Facebook Followers and Likes

Foley Marketing AdvisorsSocial Media

Understanding how to effectively utilize Facebook as a marketing tool can be beneficial to help grow your small business. Facebook among other social platforms, has become the primary way for businesses to connect to their customers and increase their reach to new audiences. With the desire to go viral, many businesses are searching for new strategies to help increase their ... Read More

Foley Marketing Blog image of Hand holding cell phone

20 Marketing Tips for Launching an App

Foley Marketing AdvisorsApp Marketing

Launching an app can be very exciting, but also very stressful and confusing. There are a lot of decisions to be made and you need to know that you are making the right one. Marketing your app in the correct way and to the right people can ensure that your app launch is a success.  Here are 20 key marketing ... Read More

4 Reasons Why Your Business Needs a Video Marketing Strategy

Foley Marketing AdvisorsVideo Marketing

Video marketing is designed to increase audience engagement through social activity around a specific video. In recent years, you may have noticed the abundance of videos on Facebook, Instagram, and other social media networks and it is no secret that people are more likely to click on a video and watch rather than read a post. In today’s internet-filled world ... Read More

Blog image

How the AIDA Marketing Model Helps Grow Your Business

Foley Marketing AdvisorsMarketing Strategies and Tips

For your business, generating sales and gaining awareness is essential to success. From a marketing perspective, this means adopting a strategy that reaches customers and convinces them to interact with your small business. One such strategy that has been proven to be a great technique for businesses looking to do this is “A.I.D.A.”, which stands for Attention, Interest, Desire, Action. ... Read More

Target Audience

5 Tips To Help Define Your Target Audience

Foley Marketing AdvisorsTarget Market

A target audience is a potential group of consumers or organizations that your business would want to reach with your specific marketing message. Being able to identify and understand your target market is crucial in ensuring that you are creating effective campaigns for your product. Below we have provided five tips to help define your target audience to build your ... Read More

How Demand Generation can help your business

The Top 6 Reasons to Use Demand Generation for Your Small Business

Foley Marketing AdvisorsLead Generation

Understanding and utilizing Demand Generation can be a great strategy that you can use to generate interest in your product or services. Demand Generation is a mix of sales and marketing tactics and initiatives that are meant to help you develop and nurture long term relationships with customers and also create new opportunities for your small business. This strategy may ... Read More