How Does Social Bookmarking Help Grow Your Small Business?

Foley Marketing AdvisorsMarketing Strategies and Tips, SEO, Social Bookmarking

In a nutshell, social bookmarking is important because it can further enhance your business’ offsite SEO as well as increase your overall efficiency…And efficiency saves you time and time is money!

So what is social bookmarking? According to Wikipedia “A social bookmarking service is a centralized online service which enables users to add/tag, annotate, edit, and share bookmarks of web documents.” “Tagging is a significant feature of social bookmarking systems, enabling users to organize their bookmarks in flexible ways.” Think of it as your own personal virtual library. By adding links that you consider important, eventually, you will have a large resource to pull from which will become like your own personal search engine.

You can also send your co-workers, clients and prospective clients any of your links for their “virtual library”. Websites like Digg or Reddit focus on social bookmarking of news-related items and will often feature breaking headlines and bloggers’ discussions while Delicious’ social bookmarking site contains more social-driven or lifestyle topics.

Once you’ve developed your effective social bookmarking library, you’ll save a lot of time and energy since you can now quickly look through your own virtual library (or your co-worker’s or friends) instead of going through the vast and never-ending search engine’s library. The other plus is that you can access your bookmarks from any computer!

What about social bookmarking for offiste SEO?  From the prospective of SEO, think of social bookmarking as another outlet for public relations and communication. For instance, you can publicize your important blog or website via social-bookmarking sites. Viewers who discover this may write or share it on their own social networks and link to it. These mentions and links can create organic search enhancement as well as relevant, valuable backlinks.

Still not clear? Give us a call, we’re always happy to help!

Danielle Foley, President ~ Foley Marketing Advisors ~ Phone: (973) 632-9170 dfoley@foleymarketingadvisors.com ~ https://www.foleymarketingadvisors.com

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